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  Premier financement pour particulier d'une LADA par RN Bank en Russie

In Russia, RN Bank finances its first LADA car, the leading player in the domestic automotive market

In late June 2019, our Russian joint-venture with Nissan signed its first private financing contract for the purchase of a LADA car. This car loan marks the second step of the partnership between RN Bank and the leading player in the automotive market in Russia.

This first financing contract is a credit with buyback. It is a modular offer that gives the customer the option of keeping the car they purchase, returning it or choosing a new model for the duration of their financing contract.

Since February 2018, RN Bank contributes to the financing of new vehicle stocks in Lada Russian dealerships. At the end of 2018, this activity involved one-third of the dealer network in Russia. The launch of the financing activity for retail customers in 2019 marks the development of the collaboration with the LADA brand.

LADA has been the long-standing market leader in Russia for over 50 years. The brand belongs to Groupe Renault since January 2017. Today, LADA holds about 20% of the Russian car passenger market. Boasting the largest dealership network in Russia (with around 300 dealerships), this brand exports its cars in 30 countries.

In 2018, Russia stood for 6% of the Alliance car brands sales, with 649 000 cars sold.

RN Bank currently collaborates with five of the Alliance’s car brands in Russia: Renault, LADA, Nissan, Infiniti and Datsun.